How can telemarketing benefit your organisation?

Does your sales team need a boost from flexible telemarketing resource?

Salesladder provide top-end, flexible telemarketing and lead generation services to organisations needing a boost. We work closely with our clients to enable them to focus on what they do best – selling and closing deals, rather than carrying out the legwork in the early stages of the sales cycle. Salesladder’s clients all have a common need – to continue to grow their sales pipeline, and ultimately their revenue. We act as an extension of their sales teams to increase effort, following up on campaigns, calling targets and identifying potential sales opportunities whilst generating interest and identifying a business need. Our services can be used on ‘as and when basis’, a completely flexible telephone based resource.

Do you need to build a sales pipeline?
Your sales team maybe excellent at closing deals but are they able to look more long term and build a sales pipeline? Do they even have the time so carry that work out? By using Salesladder’s lead generation services, we can build a sales pipeline to ensure your team have a longer term forecast. By targeting the right organisations, we can identify qualified opportunities which we can ‘nurture’ until they are ready to meet with the sales account manager.

Are you communicating with the right contacts?
As you’re aware, people move roles frequently so it’s imperative that you keep your database up to date. Salesladder can work through your database of both customers and prospects to make sure that you’re communicating with the right contact – it’s surprising how many bounced emails or unopened letters never get to their correct home.

Are you confident that you’re giving your clients the products and services that they actually want?
By doing telephone based research, you’ll actually get to find out what your clients actually require. Instead of assuming you know what they require, conduct some market research to identify their exact requirements so you can target your selling more effectively. Salesladder can do this so it will ensure that you’re spending your marketing money more effectively.

Making the most of events/exhibitions.
If you’re paying to exhibit at a conference, or holding a seminar it’s imperative that you’re targeting the right organisations. Salesladder will focus on the right contacts in the right target organisations to ensure that you will gain maximum coverage and attendance to your stand. Once the event is over, we can qualify all leads gained during the event and hand over all interested sales prospects to our clients sales team. While your competitors are still recovering and getting back to base, we are already setting the follow-up wheels in motion.

Customer feedback surveys
You’re probably already aware that it costs 10 times more to get new customers than to keep the ones you already have. Therefore it’s important to make sure you’re making the most of your client base by up and cross selling. By conducting a customer satisfaction survey Salesladder can assist in understanding your existing clients requirements.

Have you explored all your target markets?
You probably have key market sectors that you work in on a daily basis. But there are so many sectors out there, it is possible that your product or service would fit into other areas, and therefore open up a whole new focus point for you. We can carry out exploratory work to probe other markets and identify ways for you to grow your business.